Return to ROX Opportunity Index Article
Savg: Average score from secret shoppers
PFB: F&B per capita sales
Rsocial: Blended social media F&B ratings
Rbench: 4.1: Benchmark target social rating
Cop: Operational complexity factor
x: The percentage difference factor (1 – x%)
Cactual: Actual F&B complimentary sales as a percentage of F&B retail sales
Cideal: Budgeted F&B complimentary sales as a percentage of budgeted F&B retail sales
Ssocial: Social score per capita
Oper capita: Operational per capita
Eper capita: Experience per capita
Cactual,net: Actual net F&B cost per capita
Cbudget,net: Budgeted net F&B cost per capita
IROX: F&B ROX Opportunity Index
